Creator Slaunch Series

Your fav fishing Content creators

welcome to Creator Picks, where we partner with anglers and content creators to create their very own fishing lure. From hand-selected colours to bait styles they trust the most, every pack is designed based on what actually works on the water. These aren’t just collabs — they’re proven baits and colours made personal. Try them out!!

Support your favourite creators, explore new baits, and fish gear that’s been tested and trusted by real anglers across Canada and USA.